About

I’m driven by a vision of a decentralized internet that enables people to interact, create, and innovate in entirely new ways. Whether designing intuitive user experiences, cultivating communities and partnerships, or launching unique activations, I specialize in combining creativity, practical problem-solving, and forward-thinking outcomes.

Over the past few years, I’ve honed my skills at fast-paced crypto startups, wearing many hats across UX, strategy, product design, marketing, community growth, partnerships, project management, and event production. From conducting research and crafting user flows to building client relationships and curating activations, my focus is always on creating meaningful, user-centered experiences that inspire.

I’m particularly passionate about reimagining data ownership, identity, and reputation in Web3. To me, blockchain is more than just technology, it’s a framework for empowering individuals and communities to actively participate in and benefit from the systems they engage with.

My approach is grounded in empathy, adaptability, and a user-first mindset. I believe Web3’s potential will only be realized by prioritizing usability and transparency—making tools and experiences approachable and delightful for all.

Outside of work, I recharge through music, art, and outdoor adventures. I also have a passion for third-wave coffee and would love to connect at your favorite local cafe.